For a second year, Peter Shearer Menswear has teamed up with the Hutt St Centre to run a Winter Jacket Appeal for the homeless of South Australia.
With nearly 6000 people in South Australia experiencing homelessness, the popular men’s fashion house is calling for the public to donate pre-love jackets and jumpers to those in need.
Peter Shearer Director, Martin Gilligan, said the company was looking forward to teaming up with the Hutt St Centre for another year, following the success of the 2017 launch.
“We want to do something to help those less fortunate this winter… We were pleasantly surprised with the amount of clothes donated in the first Appeal two years ago. With the public’s overwhelming generosity, there were more than 1200 jackets and jumpers donated in 2017 and we hope that number increases this year to 1500,” he said.
“Every little bit of awareness helps so we want the public to use the #winterjacketappeal hashtag on their social media accounts to broaden the reach and hopefully lead to more clothes being donated for those who need it most.”
Martin said it was only a small contribution that could help relieve some discomfort for those South Australians doing it tough.
“Unfortunately for many people, what they are wearing is all they have to keep themselves warm in the winter cold. You can help by donating any of your pre-loved jackets and coats by dropping them off to any Peter Shearer Menswear store. All jackets will be cleaned and given to those who need warmth this winter.”
Michael Francis, Hutt St Centre Development and Partnerships Manager, says, “Hutt St Centre is delighted to be involved once again in the Peter Shearer Jacket Appeal. It is wonderful to be associated with a truly iconic South Australian company who have demonstrated a very strong philanthropic drive to care for and support those who are less advantaged.”
“When Peter Shearer came up with this Appeal in the winter of 2017, we had hoped to receive between 50 – 100 jackets. We were staggered to receive more than 1,000 jackets as the wonderful people of Adelaide supported the Appeal. Those jackets are still keeping our clients warm and protected around the streets of Adelaide today thanks to Peter Shearer.”
To view the Winter Jacket Appeal video campaign, please click HERE.

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