The weather is finally warm and its nearing the end of November, which means the highly anticipated South Australian Fashion Focus Weekend is finally here!
Adelaide’s fashion scene has been patiently waiting for this jam packed, three-day event, hosted by Ellery Events Australia, which focuses on all things fashion and SA. With collaborations from all South Australian brands, businesses, designers and more, this is a festival made solely for us, by us.
A fresh new fashion festival couldn’t have come at a better time, considering the reduction we have seen in festivals in South Australia over the past few years. Katelyn Ellery, the Creative Director for SAFFW, is passionate about strengthening Adelaide’s fashion network and independence in the fashion industry.
“The South Australian Fashion Focus Weekend was the clear next step for SA’s fashion events. To be able to create an opportunity for local designers, models, and creatives to get involved in a professional fashion event that provides a platform for them to thrive with an accessible entry point, we’re aiming to re-energise the fashion industry with small business in mind”.
The event will run across the 22nd, 23rd and 24th November, with exciting events at different locations, including:
Next- Gen Industry Mixer
Lucky’s Beach Club
Get those cogs in your mind turning at this informative workshop and social conference, which will feature guest speakers, giveaways and a bunch of goodies. With highly accomplished guest speakers such as Kelly Noble, CEO of Glam Adelaide, and Cristina Tridente, Head designer of Couture+Love+Madness, learn how to invest in yourself as you network the night away with like-minded fashion focused South Aussies.
Fashion in the Port
The Flour Shed – Port Adelaide
Enjoy a night of true magic as you drink champagne and witness what South Australian labels and designers have to offer on the runway. With collections from over 20 SA labels, including Couture Love Madness, House of Campbell, and Valente the Label, you’ll be sure to see some incredible pieces and have a night to remember.
Creative Lifestyle Market
Plant 4 Bowden
Did somebody say perfect day out? Head to Plant 4 Bowden and be delighted by a creative market packed with clothes, accessories, food, drinks and an outdoor runway showcasing even more of SA’s best labels at 12pm. Play areas will be set up for the kids and there’s loads of parking!
So if any of these events take your fancy and you haven’t bought your tickets yet, head over to the SAFFW website and secure your spot. We’ll see you there!
Words By Christie Thompson